How to start · United States
Measure an idea in one afternoon
You do not need a 40-page plan to decide whether an idea deserves next week’s energy.
1. Write the idea in one sentence
Plain language beats jargon. “Mobile car detailing in Austin” beats “disrupting the auto care vertical.”
2. Pick the country you will sell in
Search behavior is local. Measuring the wrong market wastes the afternoon.
3. Unlock a Demand Report
Confirm the measured phrase and city when asked. Read volume, related searches, maps, and conversation signals — then decide what to learn next.
4. Write down what is still unknown
If demand looks thin, park the idea. If it looks present, your next job is customers and costs — not more vibes.
Next step
Open the home page, describe the idea, and run the measurement.